Dec 2, 2019

Biometric facial recognition solution use cases

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Biometric facial recognition solution use cases

When our clients meet our biometric facial recognition solution SmileID, they wonder about the use cases where this kind of facial biometrics authentication service can be used.

SmileID is applied as a second authentication factor (2FA) or in cases where high-level security is not required

In order to understand it better, we will focus on biometric facial recognition, the reasons that justify its use and the possible reasons to limit it.

What is biometric facial recognition?

Biometric facial recognition is the process of verifying the identity of a subject using unique hallmarks of his face in order to access an online service, in an application or any kind of device.

Nowadays, it is becoming the reference security measure for users, in addition to providing a novel and intuitive experience for them, with a broad reliability index compared to conventional passwords.

Reasons that justify its use

The use of biometrics technology for authentication includes:

  • Measures of technical characteristics: for example, fingerprints, iris or face.
  • Behavioral characteristics (cadence in writing or gestures).

Both classes are considered biometrics modalities.

If you are interested in obtaining more information about the use of facial biometrics, click here and download the guide.

Reasons to limit its use

Our SmileID technology is based on VideoID, a previous solution that provides our facial biometrics authentication technology with total confidence and high-level security, unlike other similar solutions on the market. 

SmileID features fraud detection techniques, such as life tests, which lessen these risks. 

In cases where high security is required, other authentication solutions are limited because of the following reasons:

1. The False Positives Ratio (FPR) does not provide total reliability in the authentication of the person himself.

2. biometrics comparison is probabilistic, where other factors (for example, username/password) are deterministic.

3. Biometrics characteristics do not constitute secrets. Biometrics data can be obtained online, taking an image (face) or through people’s knowledge, obtained from objects that someone can touch (fingerprints) or captured with high-resolution cameras (iris). 

Do not miss the use case on facial biometrics in payment processes!

Smiling boy being analyzed by a facial recognition algorithm

SmileID use cases in biometric facial recognition 

Some cases of use of biometric facial recognition through our SmileID solution are:

  • Using SmileID as a factor authentication on any device, to know in advance the client and be able to provide information that does not require high-level security, such as inquiries about balances, withdrawal of money, use of applications or value-added information.
  • As a tool to meet our clients when they are not logged in and suggest information that facilitates access to the system or applications they hold on their devices.
  • It can be a perfect ally in an omnichannel strategy, for example, to optimize queues in commercial offices or to connect it with CRM systems and obtain quality information to personalize the relationship with the customer.
  • Imagine that you have an alliance with a third party, to which you provide a credit scoring or consumer credit service. You can enable authentication in your applications to meet the customer and provide you with a unique experience in the fast and friction-free contracting processes.
  • You can replace expensive and inefficient multi-factor authentication as OTPs with SmileID or as 2FA for signing of operations.

Why use SmileID

At eID, we recommend using SmileID as part of a multi-factor authentication strategy, combined with something you know (password) or something physical you own (mobile).

SmileID is a unique technology where identity is verified remotely and meets the most restrictive legal requirements of KYC / AML thanks to VideoID.

One of the great advantages of SmileID is its universality since it can be used without friction by the user on any device that has a camera: mobile, tablet, PC or even on television, a Raspberry camera or a kiosk or totem.

This provides an important versatility at a much lower cost than other solutions that need specific hardware such as fingerprints, which fix this type of solution only in a face-to-face environment.Conclusively, SmileID is a disruptive solution in the market, which is dynamic, satisfactory and safe for both customers and businesses.